Find ad cost, CPM, or impressions from any two numbers.
Details: Use this tool to calculate CPM cost, total advertising cost, or the number of impressions.
How to use it
1. Calculate CPM when buying an ad: a website charges 75,000 and guarantees 2,000,000 impressions. The answer is a CPM of 37.5, or 37.5 per 1,000 ad impressions.
2. Calculate the total advertising cost: a website agrees to show an ad 2,000,000 times at a CPM of 37.5. The total cost is 75,000.
3. Calculate the number of impressions: you agree to spend 75,000 on advertising at a CPM of 37.5. The ad must receive 2,000,000 impressions.
4. Compare the value of influencer advertising: one creator has 3,000 followers and charges 5,000, while another has 4,000 followers and charges 5,500. You can compare their CPM to see which one costs less per 1,000 followers.
1Enter any two values
How to use it
1. CPM is the price per 1,000 impressions.
2. Enter values in any two fields. The calculator will fill in the third field automatically.
3. Example: enter a total advertising cost of 75,000 and a CPM of 37.5. The calculator shows 2,000,000 impressions.
cost
CPM
views
Enter at least two fields.
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